Rare Colors of Cars

by Kim Fuller
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The DuPont Color Popularity Report analyzes and predicts global car color trends by region and model type. For example, silver was the most popular color around the world in 2009, but in North America, white was the most popular for SUVs, followed by silver, black, red and gray. Some colors are rarer on the roads, including blue, green and yellow.


In 2009, the Dupont Color Popularity Report found that only 11 percent of global car sales involved vehicles with the color blue. Some rare antique cars sport rare shades of "razor" or "electric" blue and turquoise. Blue did gain a 1 percent popularity ranking in North American car purchases. In India, blue was more popular, ranking as the fourth most purchased color.


The 2009 report found that only 1 percent of global sales involved cars with the color green. Emerald, lime and "toxic" green are shades that are especially rare on cars. In Russia, however, green was the second most popular car color in 2009, making up nearly 20 percent of cars purchased there.

Yellow and Gold

The 2009 report found that only about 1 percent of sales involved yellow or gold cars. "Hornet" yellow and Aztec gold are names that have been used for rare shades. Bright and flashy yellow colors are sometimes used for especially sporty or limited-edition car models, but are not common for mass-market sales.

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